SJM rekindles tradition of giving with 2026 World Alba White Truffle Charity Auction

• SJM will revive its host the “2026 World Alba White Truffle Charity Auction” at Don Alfonso 1890 on 8 November.
• The charity auction will feature an exclusive six-course white truffle-themed dinner at the MICHELIN-Starred restaurant.

SJM Resorts, S.A. will revive its longstanding white truffle charity auction tradition on 8 November with the “2026 World Alba White Truffle Charity Auction” at the One-MICHELIN-Starred Don Alfonso 1890 at Grand Lisboa Palace Resort Macau.

The occasion will bring together prized white truffles from Alba, an impressive selection of coveted auction lots and a six-course Italian dinner – connecting Macau with the international auction at the historic Castle of Grinzane Cavour in Piedmont, Italy.

SJM’s local live auction will feature six exclusive lots, led by three whole Alba white truffles weighing approximately 250g, 300g and 350g. Ten selected Italian magnum bottles from Piedmont’s renowned Barolo and Barbaresco wine regions will further enrich the evening’s auction offerings.

Guests may also bid for a private truffle-themed dinner for eight guests at Don Alfonso 1890, a two-night Palazzo Versace Macau stay with dining and spa experiences and an exclusive Don Alfonso journey in Naples, Italy. Complementing the live bidding, a silent auction will provide guests with further opportunities to contribute to the charitable cause throughout the evening.

Beyond SJM’s local auction, guests will also have the opportunity to participate in the internationally renowned World Alba White Truffle Auction through a live connection to the historic Castle of Grinzane Cavour in Piedmont, Italy.

Proceeds from the Macau auction will benefit two charitable causes: the Charity Fund from the Readers of Macao Daily News, in support of the 43rd Walk for a Million, and the Macau Tung Sin Tong Charitable Society, in support of its 2026 Annual Fundraising Campaign.

The charity auction will be complemented by an exclusive six-course dinner at Don Alfonso 1890, exploring the distinctive aroma and delicate complexity of Alba white truffle through Italian cuisine.