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Wynn hosts local SME networking and livestream sales events at MIF

  • Wynn held a “Local SME Procurement Partnership Meeting” and a “Live Streaming E-commerce Event” at the 29th Macao International Trade and Investment Fair.
  • The company hopes to use this influential global economic trade event to build a platform for SMEs to explore partnership opportunities.

Wynn participated in the 29th Macao International Trade and Investment Fair (MIF), which concluded in mid-October, by hosting the “2024 Wynn Local SME Procurement Partnership Meeting” over four days. The event drew around 100 representatives from local small and medium-sized enterprises (SMEs).

In addition, Wynn co-organized livestream marketing training sessions with the Macau Live Streaming Association and partnered with local e-commerce platforms to launch the “Wynn SME Live Streaming E-commerce Event”. These initiatives aimed to help local businesses maximize their presence at the expo, highlight their products and enhance brand competitiveness.

Wynn reaffirmed its commitment to prioritizing local procurement and supporting the development of SMEs. This year, the “2024 Wynn Local SME Procurement Partnership Meeting” was held at MIF’s Wynn booth, where Wynn’s team engaged in one-on-one meetings with local suppliers. The discussions provided insights into the company’s procurement processes and standards while exploring opportunities for future collaborations.

In partnership with the local e-commerce platform Aomi, Wynn launched its first livestream from Rua da Felicidade. The broadcast not only promoted local merchants but also featured real-time interactions with businesses at Wynn’s MIF booth. Additionally, Aomi offered group-buying and takeaway promotions for Rua da Felicidade merchants on its platform, attracting the participation of over 100 local SMEs.

Wynn also collaborated with the Macau Live Streaming Association to conduct training sessions for SMEs at the Wynn booth. Industry professionals were invited to share their expertise, helping local businesses and the public better understand e-commerce platforms and livestream marketing strategies.

Through its participation in MIF, Wynn aimed to provide SMEs with a valuable platform to explore new business opportunities and foster mutually beneficial partnerships at this highly influential international economic and trade event.

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