- Wynn hosted the “Virtuoso on Tour” event at Wynn Palace.
- The company aims to enhance Macau’s reputation as a premier luxury travel destination and attract a broader range of international visitors.
At the end of 2024, Wynn partnered with the global luxury travel network Virtuoso to host the “Virtuoso On Tour” event at Wynn Palace. The initiative aimed to enhance Macau’s reputation as a premier luxury travel destination through cross-industry partnerships and attract a broader range of international visitors.
Virtuoso invited luxury travel advisors, partners and high-end clients from 11 regions, including mainland China, France, Hong Kong, Indonesia, Japan, South Korea, Spain, Taiwan, Thailand, the United Kingdom and the United States. The three-day event featured bespoke travel plans tailored for the invited guests, offering unique experiences, VIP services and exclusive access to events.
A highlight of the event was the welcome dinner held at Wynn Palace Entertainment Event Marquee, where guests enjoyed live performances alongside world-class gourmet offerings.
Earlier, at the World Travel Mart in London, Wynn established a strategic partnership with Al Jazeera Media Network (AJMN) to attract more visitors from the Middle East to Macau, further diversifying its international outreach.
Wynn said it had hosted multiple promotional events throughout 2024 to bolster Macau’s global standing as a hub for Meetings, Incentives, Conventions and Exhibitions (MICE). These activities included collaborations with the Macao Government Tourism Office (MGTO) from March to early November, during which key travel trade partners from Hong Kong, Indonesia, mainland China, Malaysia, Portugal and Thailand were invited to explore Macau’s diverse offerings.
From April to September, Wynn also organized the “Macao MICE Exploration Tour and Meeting”, which brought travel trade representatives from Beijing, Indonesia, South Korea, Malaysia, Shanghai, Taiwan and Thailand to experience Wynn’s exclusive resort amenities. The event provided opportunities for team-building activities and networking with local industry stakeholders, further promoting Macau as a top-tier MICE destination.
